Closing the gap between business goals and user needs
About me
I've spent 12 years designing products, from startup MVPs that secured millions in funding to enterprise platforms serving thousands of customers.
What I've learnt
In startups
Move fast. Test with real users. Fail quickly and cheaply. Don't build what you can validate with a prototype.
At scale
Align early, communicate constantly. Design systems and research ops aren't optional, they're how you scale impact.
The balance
The best work happens when you combine startup speed with enterprise control. That's where I operate best.
Outside of work
In my spare time, I run a UX community in Glasgow, mentor early-career designers, and experiment with AI tools that make me faster. I’m also exploring the Scottish Highlands with my camera.
Let’s start a conversation
Whether you’d like to exchange ideas, discuss UX challenges, or explore potential collaborations in the future, I’d be happy to hear from you.